Cash from email trash

Fred Black over at Problogger.com had a great post today about the troubles bloggers who use advertising face when trying to balance product reviews, having a life, and bringing in more advertising revenue for their blogs. This got me thinking about ways that any blogger on any platform can build relationships with potential advertisers and still get away from their email once in a while.

I can sum it up in five words: Auto responders are your friends. Most email platforms come with an autoresponder/vacation message service. And most of us have multiple emails. Create multiple emails and use them to field different inquiries and share information. Especially if you host your domain. It takes only a few minutes to set up email addresses for accepting product review inquiries, advertising inquiries, and general information requests. Each of these addresses can have an auto response text set up within their settings on the email platform. You can also add links to pages on your blog that explain the details of how you handle requests for product reviews, sales, advertising, etc.

Going into the nitty gritty details of how to do this is beyond the scope of this blog, since it is slightly different for each email program or client. You will usually find the auto responder in the settings of your email account. Set up auto responses and even filters if you prefer and soon you will have an easier time of managing your email responses and hopefully making more trips to the bank from all the new advertisers you have connected with.

Changing the email address on your blog

It's actually fairly easy to change the email address assigned to your blog. Whatever you do don't delete the blog. It will take some pleading with Blogger employees to get them to restore the blog for you.

Here's what you need to do: Login to your blog with your current email address, then click on Settings in the dashboard or from the admin page. Click on the permissions menu item. Add your other email account as an author. Give them admin access, then logout and log in as the other email address. Go back to the permissions page and delete the original user.